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June 28, 2024June 28, 2024

Elevate Your Business with Digital Transformation Consulting

Digital transformation has become a new normal. It fundamentally changes how business operates and delivers value-driven outcomes to customers, leveraging existing technologies. With agility at its core, it requires a mindset and cultural change for successful digital transformation. Here we are talking about the importance of Digital Transformation Consulting for your business.

That’s why businesses need digital transformation consulting expertise.

Let’s take a look at how digital transformation consulting services can help your business achieve digital success.

What Is Digital Transformation?

Digital transformation means integrating the latest technologies across all operational areas to improve how businesses work and improve user experiences.

However, digital transformation is beyond that.

Businesses must change their mindset and accept a cultural change towards agility and innovation. It is not a one-time investment, rather it is an iterative approach that needs strategic capability to evolve and meet market demands by leveraging technology.

Digital transformation has become a priority for businesses. Today, 74% of businesses prioritize digital transformation for its potential to automate operations, break down barriers between departments, and create new growth opportunities.

As digital transformation expands, we are witnessing the era of Industry 5.0, where humans and machines collaborate to optimize financial decisions, fostering-

Greener and more sustainable practices
Enhance personalization and creativity
Reduce the risk of human errors

[Also Read- How digital transformation is fundamentally reshaping businesses]

Digital Transformation Statistics

Every organization should make digital transformation a top priority. If your business is not digital, consider the following key statistics.

The global digital transformation market will grow from $469.8 billion in 2020 to $1,009.8 billion by 2025.
89% of companies have already adopted a digital-first business strategy or are planning to do so.
70% of companies either have a digital transformation strategy or are working on one.
64% of organizations believe they need to create new digital businesses to stay competitive beyond 2024.
69% of IT decision-makers see digital transformation primarily as a way to enhance process efficiency.
29% of CEOs and executives experienced growth benefits from digital transformation initiatives, while 41% saw positive impacts on their sales and marketing efforts.

Driving successful digital transformation is challenging. Businesses must be a step ahead and encourage a proactive approach to meet changing market demands.

Doing it all alone can result in a drastic failure. Thus, businesses need digital transformation consulting firms for a more strategic approach.

Each business has a different structure and may require varied solutions as per their size and industry. Let’s understand, why you must hire a dedicated digital transformation company.

5 Reasons to have Digital Transformation Consulting in 2024

For better and sustainable results, you must work with a digital transformation company. As per Gartner, several companies face challenges aligning their business and marketing strategies with the rapidly changing digital landscape.

1. Improve Resource Management

A digital transformation firm evaluates your company’s resources and capabilities. They prioritize the right initiatives, streamline processes, and minimize the risk of failure. By understanding your industry and business needs, consultants select solutions that enhance your efficiency.

2. Enhance Talent Management

Digital transformation relies on skilled people more than just technology. A consulting company helps you recruit and onboard talented individuals with digital expertise.

They assess your team’s digital skills, guide you through the hiring process, and train employees to adapt to new technologies, fostering a stronger organizational culture and professional growth.

3. Improve Customer Management

Digital transformation aims to improve customer experiences. Consultants analyze your target audience to create a digital strategy that meets their expectations. This approach helps align your products and services with customer needs, delivering greater value.

4. Accelerate Agility through Automation

Consultants assess your organizational setup, identify gaps in digital implementation, and align technology with business goals. They integrate automation tools into your processes to boost agility and efficiency.

5. Streamline Change Management

In today’s digital era, businesses must adapt to new challenges. Consultants assist in managing operational, service, and strategic changes. They engage stakeholders and ensure smooth transitions within your organization.

Digital transformation comes with critical challenges that every business must consider.

What do Digital Transformation Consultants do?

The role of digital transformation consultants is crucial in driving transformation as they implement strategic changes to improve your business efficiency, productivity, and profits.

Here is a more detailed description of what a digital transformation consultant does.

1. Business Assessment

A digital transformation consultant assesses your business’s current state and needs, including its goals, challenges, and existing technology landscape.

Understanding your business requirement and scope for digitization, they determine effective strategies for successful transformation.

They collaborate closely with key stakeholders to develop a comprehensive digital transformation strategy that aligns with your business goals.

2. Select and Adopt Technology

They identify essential technologies like artificial intelligence (AI), cloud computing, automation, and data analytics that are required to bring digitization.

They brainstorm several strategies and implement the one that brings optimum results with less workaround.

3. Digitize Business Processes

They typically optimize your business workflow and processes by collaborating with different teams to discuss inefficiencies and bottlenecks.

They invest practically in redesigning your business processes by leveraging new technologies, tools, and frameworks.

It will help you automate repetitive tasks to streamline operations, minimize errors, and allow employees to focus on higher-value activities.

4. Measure KPIs and Foster Continuous Improvement

Digital transformation is an iterative approach. If you think it is done, then you have the wrong concept. You must continuously improve your workflows by measuring key performance indicators (KPIs) to drive improvement.

They collaborate with stakeholders to define specific KPIs and assess the effectiveness of transformation efforts. They help you throughout your digital transformation journey to achieve greater efficiency and success.

For successful digital transformation, you must hire a digital transformation consultant from a leading company.

Core Digital Transformation Challenges to Consider

1. Lack of Organizational Change Management Strategy

Organizational change management involves a structured approach to handling changes in a company, which is crucial for successful digital initiatives.

A strong strategy addresses cultural shifts, and process changes, and adapts the business model to improve transformation success.

2. Lack of Expertise

Digital transformation requires specialized skills and knowledge, but many organizations face a talent gap that slows progress.

According to KPMG, 44% lack skilled staff for digital transformation, 32% find hiring and systems costly, and 29% experience delays due to skill shortages in digital systems, cybersecurity, and other areas.

Key skills needed include cloud computing, AI, mobile app development, UX design, and cybersecurity, requiring investment in employee training for successful adaptation.

3. Continuous Evolution of Customer Needs

Changing customer expectations pose challenges during digital transformation, requiring ongoing adaptation to new technologies. Organizations must be flexible to deliver intuitive services that meet shifting customer demands.

4. Internal Resistance to Change

Adapting to new changes is difficult, especially when it requires you to change your momentum and leave your comfort zone. Workforce resistance to change and learning new technologies is a major challenge.

Implementing new digital tools will not be sufficient, if organizations are not ready for leveraging new technologies and upskilling themselves. This is why you need an expert hand in creating awareness of why you must upskill.

5. Security Concerns

With the changing working models, comes the higher risks of cybersecurity, exposing systems to potential risks. To cater to such security complications, businesses must place robust security measures to protect organizational assets and counter threats during digital transformation.

Successfully incorporating digital technologies involves rethinking how security operates, which poses a significant challenge for many organizations starting their digital transformation journey.

6. Budget Constraints

Digital transformation requires significant investment, often limited by budget constraints. Effective planning and budget allocation are critical to meet customer and organizational needs while ensuring sustainable progress.

Digital transformation consulting services help businesses determine potential challenges across operations and mitigate these risks through robust risk management strategies.

How OnGraph has Elevated Businesses with Digital Transformation?

For a successful digital transformation, you must focus on Strategy, Mindset, and Skills/Technology. Balancing these factors is essential for a smooth journey.

Working with digital transformation firms like OnGraph can open up new opportunities and support your transformation process effectively.

Let’s explore how OnGraph, a digital transformation company, can assist you on your digital transformation journey.

1. Aligning digital transformation approach with business outcomes

We align our strategic approach with your business goals For a successful digital transformation. We analyze your business workflows for potential improvements and offer a cost-effective way to help you manage your digital spending.

Based on the data-driven results we help you decide where to invest. Our strategy will help you re-design your vision for long-term success.

2. Organizational change as a core element of digital transformation

Managing organization-wide change is challenging. This challenge increases with the organization’s size. Our experts will help you build a digital roadmap that you can easily implement for successful digital change. Not only this, we offer extended support for implementation.

We collaborate with top-level authorities as the change comes with the mindset of top levels. We help eliminate resistance from employees and embrace change for the greater good.

3. Encouraging Change Management

Change management is key to overcoming internal resistance and ensuring everyone understands and supports the transformation.

We encourage proactive communication and feedback using digital tools to break down data barriers and make informed decisions.

4. Building a Strategic Digital Transformation Strategy

To achieve your business goals, we work closely with businesses to develop robust digital transformation implementation plans that align with your vision and support your initiatives.

Different businesses have different demands and scope for improvement, we understand that fact and design strategies as per the business needs.

We identify areas that would benefit from digital transformation and determine which digital tools can best help you achieve your objectives.

5. Bridging the Skill Gap

We invest in the digital training necessary to upskill your employees, ensuring everyone is equipped to succeed. This training enables teams to adapt smoothly to digital changes and integrate new tools into their workflows. By closing this skill gap, we enhance productivity and empower your workforce for future challenges.

6. Improving Your Cybersecurity

Cybersecurity is central to our strategy, with proactive monitoring and patch management to protect your data and mitigate risks.

We offer end-to-end cybersecurity protection to safeguard your assets and help you achieve digital transformation while scaling and migrating to the cloud.

7. Adopting Low or No-Code Solutions

We advocate for low-code or no-code solutions to simplify the digital transformation process and empower your teams without requiring extensive technical expertise. No-code solutions use 70% fewer resources compared to traditional app-building platforms.

You must partner with a digital transformation consulting firm like OnGraph for customized digital transformation solutions and streamlined processes, accelerating your journey toward a digital workplace.

Our Digital Transformation Success Stories

1. DevOps for MutualArt- Transforming the Art Market: MutualArt’s AWS-Powered Auction Platform

MutualArt is an art auction platform for buying and selling artworks. They faced issues with scalable infrastructure management, CI/CD process efficiency, resource management, infrastructure and application security, database performance, and cost concerns.

Solutions: Implemented Terraform and Packer for Infrastructure as Code, Jenkins for CI/CD automation, AWS Lambda and ECS for serverless architecture, integrated AWS security services, and Datadog for monitoring, used AWS RDS for database management, and optimized infrastructure with CloudFront and Auto Scaling.

Impact: These solutions streamlined infrastructure management, enhanced deployment efficiency, ensured scalability and reliability, strengthened security, improved database performance, and optimized cost efficiency, significantly elevating the art auction experience for MutualArt’s users.

2. DevOps for Pirkx- Revolutionizing Benefits Management with DevOps: A Case Study of Pirkx

Pirkx is a platform revolutionizing well-being benefits. They faced issues with replicating AWS infrastructure, manual deployment processes, traditional server management, safeguarding user data, scaling databases, and high operational costs.

Solutions: Implemented AWS CloudFormation for Infrastructure as Code, AWS CodePipeline for CI/CD automation, AWS Lambda and Fargate for serverless architecture, integrated AWS security services and Datadog for monitoring, used AWS RDS for database management, and optimized infrastructure with microservices architecture and cost-saving strategies like Reserved Instances and Savings Plans.

Impact: These solutions streamlined infrastructure management, enhanced deployment efficiency, ensured scalability and reliability, strengthened security, improved database performance, and optimized cost efficiency, significantly enhancing the well-being benefits experience for Pirkx’s users.

How to Choose the Right Digital Transformation Consulting Firm?

Consider the following things to choose the right digital transformation consulting firm for your business. The right team can make your digital transformation journey easier and smoother.

Personalized Approach: Choose a consultant that tailors strategies to fit your unique business needs instead of offering one-size-fits-all solutions. They should begin with a thorough analysis of your current operations, past change experiences, and company culture.
Align Objectives with Business Goals: Look for a consulting team that collaborates with you to define clear business outcomes. This ensures everyone understands the problems to solve and aligns digital transformation goals with your business objectives, like enhancing customer service with CRM or chatbot tools.
Exit Strategy Implementation: Seek consultants who plan for the long-term success of your company. They should introduce an exit strategy that empowers your team with skills and knowledge for sustaining and evolving digital operations independently.

By focusing on these points, business leaders can find a digital transformation partner dedicated to their organization’s ongoing success, avoiding potential pitfalls and unnecessary costs along the way.

Go Agile With Digital Transformation Consulting

Agile transformation is crucial for digitalization, especially for scaling in large enterprises. A study found that 68% of companies prioritize agility for successful digital transformation.

Yet, becoming agile before starting a digital transformation journey is difficult, leading many organizations to struggle and fail in their agile transformation efforts.

Agile methods help businesses transform digitally by using flexible frameworks that can quickly adjust to market changes. This approach lets teams create and improve digital solutions fast, based on users’ feedback.

Source- https://www.dxsherpa.com/blogs/digital-transformation-with-an-agile-approach/

Here are the benefits of Agile

Flexible frameworks drive digital transformation.
Fast prototyping and refining improved solutions based on user feedback.
Agile encourages teamwork across departments.
Diverse teams ensure digital strategies work well together.
Continuous improvement lets businesses adapt quickly to stay competitive.

Agile practices also promote clear communication between departments like IT, DevOps, and marketing. This ensures everyone works together smoothly to implement digital strategies.

Conclusion

Achieving successful digital transformation goes beyond just adopting new technologies. It’s not enough to simply embrace the latest tech; you’ll encounter obstacles that can slow your progress.

Many businesses hesitate to invest in digital transformation due to losses from the pandemic, which creates a major barrier. Implementing digital solutions is costly and requires significant investments.

However, you can tackle these challenges directly. Make organizational and cultural changes, and choose a flexible architecture. Partner with a digital transformation company that can handle various technologies.

Most importantly, seek guidance from trusted digital transformation consultants like OnGraph to establish a scalable business.

FAQs

Q. What is digital transformation consulting?

To achieve digital transformation, companies offer digital consultancy services that help businesses to identify their business operation loopholes.

These digital consultancy firms helps businesses to leverage and integrate the latest tools and technologies to streamline their workflows and improve efficiency.

Q. Why do businesses need digital transformation consulting?

Businesses might not be skilled enough to integrate the latest techniques and analyze overall business scope of improvement. These consultancy firms help you-

To leverage technology for operational efficiency and cost savings.
To stay competitive in a digital-first market.
To enhance customer experience and engagement.
To streamline processes and improve productivity.
To future-proof the business against technological advancements.

Q. How do I choose the right digital transformation consulting firm?

Consider the following factors-

Check their experience and success in digital transformation.
See if they understand your industry and unique challenges.
Ensure they offer tailored solutions, not generic ones.
Look for a firm that values teamwork and clear communication.
Verify they have a defined process and measurable goals for your project.

You can connect with our digital transformation experts for optimum results.

Q. What are the typical outcomes of a digital transformation project?

Typical outcomes include-

Enhanced operational efficiency
Better customer experiences
Increased agility and innovation
Cost savings through automation.

Consultants define specific goals and KPIs to measure the project’s impact.

Q. How long does a digital transformation initiative usually take?

Digital transformation is an iterative approach, we cannot define an expected timeline. But if we define some goals, we can analyze their performance and achievement time.

Connect with our experts to know more.

September 30, 2022July 15, 2024

Digital Transformation: What is the Role in Business Model?

digital transformation driving the world

The Digital revolution has been one of the most significant innovations that have changed how businesses are perceived and performed. Every business emphasizes upgrading its working models to adapt to the new reality.

But do you know what drives this swift change?

The business is not driving this change, but the customer has taken control.

Though customers were always the center point for every business, what has changed now?

Today, customers are focused and more aware of what they need and at what time, and they are well-versed in finding affordable solutions to get what they want. Thus, shifting from conventional methods has become more critical for small-scale businesses and existing tycoons in the market.

Businesses have adopted digital tools and techniques to provide better customer service and retain loyal customers.

This digitization has made the market a massive ground of competition but a healthy one. Everyone competes with rules and does everything legal to prove their worth.

So, before your business gets outdated or suffers financially within this high-end competitive market, you need to transform it digitally.

What exactly is Digital Transformation?

Digital transformation is a process that results in digitally strong enterprises that leverage technological power to evolve themselves. Companies evolve continuously in all business aspects, from offering and interaction to operation.

It leads to the fundamental change that has become the need to survive in the market.

With every technology change, embrace it, and adapt accordingly. Today, digital transformation is not about enterprises choosing to transform; it is more about how they transform themselves.

Digital transformation is about business evolution by experimenting with new tools and technologies and rework on current strategies to eliminate issues. It is a continuous process that must carry on with the technology change.

Each company has its way of implementing digital transformation and thus has different approaches and results. But if we consider enterprises, they focus on finding innovative ways to provide an exceptional user experience. It will add significant value to your business and helps you deliver a top-notch user experience.

Leveraging technologies like cloud, AI, and mobile phones, you can connect to your customers in real-time and have more impact. Several factors affect the adoption of digital transformation, and one major is customer interaction and satisfaction.

If your business evolves with time, you must have highly engaged customers.

You can see that there has been an increase in the adoption of digital transformation in the last two years. Due to its immense benefits, digital transformation has become the top priority for every business and is expected to grow in the coming years.

The above chart thoroughly explains the increase in digital spending. Companies have a dedicated budget to implement digital transformation strategies.

The transformation was slow, then the pandemic happened, and business operations changed and took an accelerated path.

The actual growth in digital transformation has been seen after the pandemic. It has fast-forwarded digitization by pushing companies over the technology tipping point, which has positively changed global business.

What Does Digital Transformation Bring to the Business?

Digital transformation has been adding value to the industry and society. You cannot imagine the benefits it brings to every business’s table. It might be possible that it benefits different businesses differently.

Looking at the list of benefits, you can ensure higher revenues with some effort.

Improves employees productivity

Improving productivity is a crucial factor for any business to evolve. With the increased remote working, the digital transformation ensures that remotely logged-in employees are as productive as those working from the office. The manual workload is eliminated with different automation tools, improving productivity and leading to more creative ideas.

Better customer service

Digital transformation is customer-centric. The business tries to use tools and technologies that help them create better connections with their customers and provide them with what they expect. All the changes are done keeping the customer’s needs in mind.

Digital transformation has helped businesses create more agile delivery processes and increased time-to-market while maintaining efficiency in operations.

Reducing security risks

Security is one of the top aspects for businesses and stakeholders. The adoption of several technologies opens gates to many security risks. But at the same time, digital transformation is helping businesses to reduce security risks using different tools and technologies.

With increased automation, you can implement automating monitoring process to find potential vulnerabilities, go through companies risk profile to understand the cope, upskill your security teams, and make robust security strategies.

Informed decision-making

You can apply data and analytics to empower the workforce to get better results. You can apply data and analytics to empower the workforce to get better results. Including the latest tools and technologies within your organization will help you get better insights into your business and customers. It enables agility and real-time services to provide better UX to customers.

Improves business relations

A single enterprise cannot have everything at its disposal. They need to rely on other companies to get better services. This is how businesses stand in this high-end competitive market.

As a result, companies have to work with different suppliers, distributors, and specialized consultants to create unique products to satisfy different customers’ needs.

Earlier, this communication among different businesses was document-based, creating chaos. But digital transformation helps businesses to streamline their communication and organize their operations efficiently.

Digital Transformation Strategies:

Strategies specify an outline for the steps taken to leverage the latest technologies. Perfect strategy can bring success to your business. These steps may vary from business to company, or their way of implementation may also vary.

A strategy will help businesses achieve their goals and address challenges ahead of their success. Still, most companies do not understand the clear picture of digital transformation strategies, which is a major failing factor.

We will help you to draw a DT strategy outline. Let’s see what it includes.

Understanding the “why”

Digital transformation has a different meaning for different businesses. You need to understand your business goals and requirements to leverage the benefits of your DT strategy.

So, let’s start with a few years’ business plan. This will give you a kickstart and implement that strategy. To successfully execute the digital transformation strategy, you must understand what it is and how it can bring value to your business. So, let’s start with a few years’ business plan. This will give you a kickstart and implement that strategy.

Get ready for cultural change.

Create awareness about the change among employees and make them understand the need for digital transformation strategies. With DT, it is obvious you can see the changes in your organization at each level, especially for employees who oppose the change. As per the survey, most of the DT process fails due to resistance from employees.

DT helps businesses to identify projects that improve the productivity and effectiveness of employees. So, you must prepare them for the cultural changes which will impact them significantly. It will affect the efficiency and the way of working of the organization.

Make small and strategic changes

Any business cannot transform in a single leap. Digital transformation is a continuous process, and identifying the first step is critical. It is a transformation that is a lengthy process, and making small changes will help you succeed.

Any business should not expect instant and quick results. You need to be focused on your goals and take actionable steps to achieve them.

Implement the right technology

If you start with the right strategy, everything will fall into the right place. The right strategy will help you choose the right technology to achieve your business goals. Some standard technologies that drive digital transformation are- cloud, Big data analytics, IoT, ML, AI, Mobile, and others.

These technologies will streamline your business workflow, automating crucial tasks and reducing manual efforts and human error, resulting in high-end results.

Choose your technological partner and expertise

When choosing your technological partner or seeking external advice, you must have a future picture in mind. You must ensure that your technology partner can do the following.

> Help scale your business with the latest technology.

> Both must have a similar vision and scope for digital transformation.

> They must provide long-term support to your business.

> They must be able to integrate well with your existing technology.

>They must be skilled in the specific technology you choose.

Gather feedback and refine the process

Now that you have everything in hand, put your strategy to work. Analyze the results and gather feedback from your stakeholders and customers to understand your progress. If the results are not up to your expectations, then it is time to refine your process and develop another strategy to help you reach your goals.

You must try to learn from your experiences and create documents that will help you find potential alternatives to great success.

Scale and transform

Now scale with the power of implemented strategies and technologies. You might not succeed at the first step, so you must keep the process going until you reach your goals.

Barriers to Digital Transformation

With proper management of DT strategies, many companies have benefited from digital transformation.

But, there are some barriers to successfully implementing digital transformation strategies. You must consider those barriers and try to eliminate them before you start.

Below are significant challenges that have failed many projects or created barriers to transformation.

The biggest challenge is the cultural and behavioural changes that come with the DT. Some employees oppose new changes and do not get along.

There is a need for Agile transformation within every business that gradually changes the company’s form, creating a more flexible, fast-changing, and self-organizing environment. But for this, each employee must have the same mindset to embrace self-organization and collaboration.
Some leaders do not understand the latest technological trends and cannot find the correct solution to implement and adopt them within the business.
Implementing digital change is not a simple task. It requires skilled IT professionals with solid knowledge of the technology you want to include. Most transformation fails due to this lack of skills.
Adopting new technologies might require new infrastructure. However, some companies try to make it compatible with the existing infra, making it crucial to run the process as expected.

As the business scale with DT, complexity comes in handy as you need to manage and include new systems. But with platformization, you can handle such chaos as it helps software engineers to use alternative technology rather than creating a new one. Such technologies that can provide platformization are Docker, containers, and others.

You need more funding to include new technology in your business processes, such as an IT team, infrastructure, and employee awareness. If your company does not have enough budget, you might fail.

It is estimated that By 2023, global spending on technologies allowing digital transformation will amount to $2.3 trillion (IDC, 2020).

Sometimes seniors do not feel the need to welcome digital transformation due to fear of substantial cultural change within the company that can impact their decision-making.

But with technologies like intelligent automation, you can leverage AI, ML, and robotics to scale and streamline your decision-making process. These technologies will help to simplify the process and improve operational efficiency.

Digital Transformation Best Practices

As the demands of customers are consistently rising, there has been significant pressure on companies to do better to fulfil their needs. Thus, companies are transforming digitally, leveraging the latest tools and technologies.

But, most businesses seem to fail despite having a set strategy, as they do not follow the best practices. DT is a detailed process that involves several aspects that must be taken care of.

As per McKinsey,

Less than 30 percent of DT initiatives are successful.
Companies have to implement more technologies to succeed.
The chances of succeeding in the DT strategy will rise if you have a clear strategy.

As suggested by Gartner, you must include the following six elements in your digital transformation best practices framework.

Assign a digital business center of excellence (COE).
Develop required digital business skills.
Create the right mindset across the business.
Keep influential leaders in charge.
Create a digital transformation strategy to acquire new opportunities.
Generate new digital business capabilities.

Below are some best practices that you can use.

Create an appropriate culture that embraces risk-taking decisions, testing, experimentation, etc.
Set the business goals that you want to achieve using digital transformation.
Focus on teamwork to work on your goals.
Keep track of your failures and continue experimentation avoiding the earlier risks.
Use customer data mining and telematics to gather customer insights and set your goals based on them.
Go through the cost-benefit analysis to improve your investment decisions.
Hire the right talent to implement the DT strategy.

If you place the key factors in place, businesses will most likely be successful.

Conclusion:

We have heard the saying that “customer is the king”. It’s true.

Today, everything is transforming and evolving to provide a better experience to customers. Every business is competing to get the customer’s attention and to provide what they want, either they have to go through an entire transition.

Digital transformation has made that transition smoother. But it is not an easy process that brings success in a day. You must be consistent, create cultural value, create employee awareness, and upgrade talent.

To leverage the benefits of digital transformation, you must prepare a strategy using the best practices to get guaranteed results. So, do not hold yourself back and try to find new innovative technologies that can help you grow and create an outstanding user experience.

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