AMS (Application Management Services)– changing the way IT support streamlines operations, How?
Today, almost every business relies on apps to increase its online presence and target a wider audience. Whether mobile, desktop, cloud or another app starts to scale, it comes with complexities. One major challenge is for the IT support to consistently manage and maintain the scalable app throughout, delivering an exceptional customer experience.
For example, you are in the middle of an online bank transaction, and the banking app crashes. And the IT team will take time to fix that due to more work in hand.
Solution- Application Management Services (AMS).
AMS covers everything from managing to monitoring and releasing patches in time to ensure complete security and availability of the app. Thus, the AMS market is projected to rise from $17.12 billion in 2020 to $94.79 billion by 2030.
Whether you are a small or large organization struggling to manage your internal IT operations, you must consider choosing the best application management service to improve efficiency, enhance user experience, and focus on more productivity.
Let’s understand the application management services in detail and how they can help businesses in 2024.
Understanding Application Management Services
Application management services simply mean delegating the management and maintenance of your application to a third-party- external AMS provider.
These AMS providers are a team of dedicated experts with the required skills to effectively manage all the IT operations for your business. They ensure the complete availability of your apps by working instantly on issues, providing effective root-cause analysis, improvements, and other operations for smooth lifecycle management of software applications.
Driving Factors
The core factor that is driving the demand for application management services is the adoption of digital transformation. As businesses look to integrate the latest technologies and want smooth operations, Application management services assist businesses in efficiently adopting these new-age digital transformations and help them expand their application(s) portfolio.
Other factors driving the global AMS market are-
- Increasing demand for hosted/SaaS AMS to deploy enterprise software.
- Increased Use of Personal Devices at Work. AMS minimizes the complexity for IT departments to keep corporate information secure.
- Growing Adoption of Ready-Made AMS Solutions. Ready-made solutions reduce challenges in deploying and managing AMS solutions. You can reuse these solutions to reduce the launch of new products, offering a cost-effective solution.
Also Read- Cloud Migration: Prepare Your Business to Scale and Evolve
Application Management Services- What’s it included?
A dedicated application management service provider ensures smooth operations of your application, from optimization to scalability. They offer several types of services-
- Infrastructure Management: AWS manages the entire infrastructure, including provisioning, managing, and operating business infrastructure.
- Application Management: AWS focuses on the consistent development, customization, and maintenance of enterprise applications to meet changing business needs to boost productivity.
- Service Management: they manage your incidents under strict SLAs to optimize efficiency and ensure high-quality user experiences.
- Licenses and Compliance: they check software licenses adhere to regulatory complaints that are recommended for specific business case
- SYSOPS Management: they automate crucial operations and rapid deployments of full-stack complex applications
- Security Management: Implement and maintain security measures to protect the application and its data from unauthorized access, breaches, and vulnerabilities. This includes implementing security patches, access controls, and encryption.
How Application Management Services Differs from IT Support?
Some might get confused between the application management services provider and the IT support team. Below is the difference to understand where they differ. So you can make the right choice based on your business needs.
| Aspect | Application Management Services (AMS) | IT Support Services |
|---|---|---|
| Services | Manages applications’ lifecycle: development, customization, maintenance, and upgrades. | Addresses technical issues, and supports IT systems and users. |
| Goals | Enhances app performance, efficiency, security, and value. | Ensures smooth IT operations, minimizes downtime, and resolves issues. |
| Expertise | Specialized in app development, integration, optimization, and security. | Broad knowledge covering hardware, software, networks, and systems. |
| Interaction | Collaborates with developers, stakeholders, and IT teams to align apps with goals. | Directly assists end-users or IT staff with technical problems. |
| Approach | Proactively monitors and maintains apps to prevent critical issues. | Reactively responds to reported issues or user inquiries. |
| Impact | Directly impacts business operations and productivity through efficient app management. | Indirectly supports business by ensuring IT systems function well. |
Benefits of Application Management Services
Reduced cost
Today, 40 to 72% of businesses use AMS or managed app services to reduce operational costs. You can reduce costs by hiring additional teams, saving your upfront IT investment, and minimizing ongoing IT costs.
Improved productivity and efficiency
Businesses can focus on their core operations by delegating crucial management and maintenance tasks to AMS teams. AMS providers follow agile and DevOps methodologies for faster time-to-market. Also, with real-time monitoring, they ensure quick fixes of your app.
Improved app performance
They monitor the app regularly and frequently to ensure timely updates to improve the app’s availability. They also optimize the app’s performance to ensure the smooth running of your app.
Improved security
They implement strong security measures to reduce the attack surface of your apps. They leverage the latest tools for quick detection and resolution. They also carry our regular patches so your apps are always up-to-date following regulations.
Access to expertise
These AMS teams are well-equipped and skilled with the latest technological solutions to manage your app even in complex situations. They follow the latest standard practices to deliver the best experience.
Scalable and flexible solutions
They monitor resource utilization and help your business scale during changing business requirements, supporting easy and quick growth.
Competitive edge
Application management keeps apps up-to-date and adapts them as businesses grow and get a competitive edge. Identifying areas to improve is challenging, but application management services can help.
Proactive approach
Application management is a proactive way to ensure that your organization’s apps help achieve its goals. By checking requests, logs, and how resources are used, you see what the app needs to work well. You can fix issues before they cause big problems.
Working with a skilled provider, you get advice tailored to your business, helping you add useful new features that boost your business.
Small and medium-sized businesses (SMBs) usually have limited internal IT resources and may lack extensive physical infrastructure. Because of this, they rely heavily on applications to run their operations smoothly.
To ensure these apps work well, stay updated, and are secure, SMBs often opt for AMS. These providers make sure all systems run smoothly, avoiding work disruptions and potential loss of customers.
| Benefits of AMS Services | Challenges Faced | AMS Benefits |
| Large Enterprises | Managing many complex applications gets tougher as the company grows. | Efficient use of AMS services cuts the need for large in-house IT teams, reducing costs. |
| Small and Medium-Sized Businesses | Limited internal IT resources and reliance on applications due to minimal physical infrastructure. | SMBs avoid the hassle and expense of hiring in-house IT support, allowing focus on core business activities. |
Signs you Need AMS Provider For Your Business
Finding the right application management service provider is challenging. Before it’s too late, analyze your business operations and understand your need for an AMS provider.
Below are the signs to consider it-
- You are overspending on infrastructure, software, hardware, and managing IT staff to manage your app and increasing complexity.
- Your app is not performing as expected, showing low latency, frequent downtime, and impacting your team’s productivity.
- Your app is not secure and is prone to high risks.
- Using traditional systems stops you from scaling your business and cannot cater to growing business needs.
If you face similar issues, choose the right AMS provider like OnGraph for your business.
Tips to Choose the Right AMS Provider
Among several AMS providers in the market, you must choose the right provider that helps you achieve your goals. Consider their experience and skills in offering scalable services and their pricing model for a long-term commitment.
You must consider the following factors while choosing AMS for you.
- Expertise- check if the AMS provider has experience in managing applications similar to your business. This will ensure that the provider is well-equipped to manage the challenges and complexities of your business model.
- Customization- you must also check if the AMS solution is tailored to your unique business requirements. The provider must agree to create customized solutions to manage your applications in the growing environment.
- Future-readiness- consider their capability and tools if they can handle your growing business demands, by fulfilling your existing and future business demands. Make sure they adopt the latest tools and technologies to make your business stand out.
- Cost structure- this is the foremost corn for every business. Make sure the AMS cost is reasonable and within your budget. Make sure there are no hidden service charges.
- 24/7 support- also confirm if they offer quick and 24/7 support for ongoing maintenance and patches to ensure quick fixes.
- Service level agreements (SLAs)- The AMS provider should promise specific levels of service and support through SLAs. This could mean fixing issues within set deadlines and offering continuous monitoring and assistance.
Challenges of Managing Applications In-house
Managing applications with in-house teams can work until things get too complex to manage. Things get complex, when there are more important things to focus on and teams are distracted while managing existing apps.
There are several challenges in managing scaling business operations and applications in-house.
- Not having enough know-how- Sometimes, the people working internally might not know everything they need to about certain applications.
- Spending a lot of money- it is costly to keep everything running smoothly with in-house teams and equipment.
- Having trouble growing- It might be hard to handle more applications or expand without enough resources.
- Running out of time- Keeping up with new technology and changes in the business world can be tough for in-house teams.
- Staying safe- Making sure applications are safe from cyber threats can be really hard and needs a lot of resources.
- Dealing with maintenance- It takes effort to keep applications up-to-date and fix any problems that come up.
- Meeting rules and regulations- Following laws and standards in certain industries might need special skills and attention.
- Relying too much on certain people- If key staff members leave, it can disrupt how applications are managed.
Real-world Use Cases of Application Management Services in Action
- Online Store Improvement- A company selling things online uses AMS to make its website work better. AMS checks the website all the time, finds problems like slow checkout, and fixes them. It also makes sure the website stays safe from hackers by updating it regularly. This helps the company’s website run smoother, makes customers happier, and sells more products.
- Healthcare System Organization- A hospital uses AMS to manage all its computer systems. AMS helps connect different systems like patient records and billing so everything works together. It also keeps an eye on the systems all day, every day to quickly fix any problems. This ensures patients get the care they need without any issues.
- Bank Security and Rules- A bank works with AMS to follow all the rules and keep customer information safe. AMS sets up strong security on the bank’s computers, like locks on a door. It also helps the bank do all the paperwork needed to follow the rules. This keeps the bank safe from hackers and saves time and money on paperwork.
Choose Application Management Services with OnGraph
In this ever-evolving digital landscape, where everyone is focusing on improving productivity, AMS arises as a solution to achieve that. One of the leading AMS providers is OnGraph, aiming to bring transformation with its expertise and commitment to drive innovation.
OnGraph leverages the latest tools and technologies, and adopts agile-driven development processes and services, to help your business scale, improve performance, and enhance customer experience, while offering cost-effective Application management services.
Reasons to Choose OnGraph as your AMS Provider
- 15+ years of experience
- Offered application management services to 70+ clients,1000+ Projects Completed, 500+ Applications Delivered
- 99% custom satisfaction rate
- 24/7 support availability
- Leverages tech trends like AI, ML, Chatbots, Voicebots, Blockchain, and more for automated AMS services.
- Deliver customized and ready-made AMS plans to meet your unique business needs
Going forward in 2024, AMS will help your business explore new business possibilities while scaling. AMS is your way to achieve digital transformation.
Let’s drive the change with OnGraph.
